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Process and Stages of Food Product Development

Functional Beverages Market size in Asian, USA & Europe Market

Functional beverages are non-alcoholic beverages and which have ingredients that serve the purpose of providing nutrients being beneficial to health. The global demand of healthy and rejuvenating drinks as compared to carbonated drinks is ever on the rise.  There is a tough competition among brands for the same. The need for health and hygiene has always been a prime concern. With the continuing situation of Covid-19 , customers have become extremely cautious about over their eating and drinking habits as it directly enters the system.  Anything and everything needs to be sterilized. Beverages are highly susceptible to spoilage. People are moving away from the demand for carbonated drinks and there is a rising demand for probiotic drinks like curd and yoghurt and healthier fruit juices in multiple flavors.  Consumers are willing to spend more on beverages that keeps the body hydrated for a longer time. Along with that the beverages are fortified with vitamins and minerals. The drink
Long Banana